Lara Niemela

Director, Product Marketing

Salesforce

LinkedIn Profile3sessions at Dreamforce 2026

Sessions

3 sessions

BreakoutIntermediateData 360

Not Your Old CDP. Redefine What’s Possible with Data 360

Most teams have a CDP — but they’re only scratching the surface. See how Data 360 CDP unifies cross-channel signals into one trusted profile that powers instant personalization and promotes growth.

WednesdaySeptember 16

1:30 PM – 2:10 PM

Moscone South, LL, Content Pavilion, Stage 3

BreakoutIntermediateData 360

Unlock Higher ROI Across Any Ad Network with Data 360

Learn how Data 360 uses Clean Rooms, Identity Boost, and Conversions API to feed ad algorithms rich first-party signals, reach high-intent buyers, and maximize ROI across major ad networks.

TuesdaySeptember 15

2:00 PM – 2:40 PM

Metreon AMC, L3, Theatre 14

BreakoutIntermediateData 360

Data 360 Headless: Your Trusted Context, Anywhere AI Works

No context means automating bad decisions faster. See how Data 360’s MCP server and skills turn any agent into a business expert across any surface, with governance and permissions at the core.

TuesdaySeptember 15

12:30 PM – 1:10 PM

Metreon AMC, L3, Theatre 9

ThursdaySeptember 17

9:00 AM – 9:40 AM

Metreon AMC, L3, Theatre 12